The Project plan for new restaurant

The Project plan for new restaurant Because there is small restaurant in The College of North Atlantic Qatar that provides limited services in quantity and quality. Therefore, this marketing research report is prepared in order to find out the possibility of success of the new restaurant that will take place in College next few months. The management decision problem that we need to solve is: Is there a need for a new restaurant in the College of North Atlantic Qatar? What is the possibility of its success? This management decision problem is related with many marketing questions such as: Are students satisfied with the current restaurants services in terms of prices, quality of food, and menu? Is there enough demand on the new restaurant? What type of food and services do students prefer in the new restaurant? What can the new restaurant do to increase demand over its services? This is what we need to know. We can get answers to these questions from students of the College of North Atlantic Qatar. Therefore, we need to develop approach to get information needed. In this project, we are going to make marketing research process step by step. This report is the second step in the project. The main purpose of this part is to tell about the approach of the report. It will exactly tell about primary and secondary information. Information Needs In order to deal with the management decision problem and marketing problem, following is a list of information required to be gathered by the research project. To make it easy, the information needs classified into categories as following: Prices Are students satisfied with the current restaurant services in terms of prices? Do students feel that the current restaurant prices are fair? Do students feel that the current restaurant prices reasonable? What is the limit of prices do students prefer in the new restaurant? Services Are students satisfied with the current restaurant services? What are problems with services of current restaurant? What are services students want to see in the new restaurant? What about quality of food provided at current restaurants? How do students evaluate staff skills at current restaurant? What additional services students want in the new restaurant? Do students look for high or limited service restaurant? Design and dà ©cor Are students satisfied with the current restaurant dà ©cor and design? What are problems with dà ©cor and design of current restaurant? What type of dà ©cor and design students want to see in the new restaurant? What additional dà ©cor students want in the new restaurant? What type of design do students prefer? Do students prefer traditional design? Food and drinks Are students satisfied with the current restaurant beverage? What are problems with menu of current restaurant? What are foods and drinks students want to see in the new restaurant? What type of food and drinks students want to see in the new restaurant? Advertising Are students satisfied with the current restaurant advertising method? What are preferred advertising methods for students? Do students prefer local newspapers or pouches as advertising tool for the new restaurant? Do students visit the website of the College regularly? Do students prefer SMS advertising? Secondary Research Findings A list of appropriate Advertising Media Options There are many advertising media options in order to advertise about the new restaurant. These options include: (Small Business Management, 2009) Newspaper: Almost every home receives a newspaper, either by newsstand or home delivery. Reading the newspaper is a habit for most families. And, there is something for everybody: sports, comics, crosswords, news, classifieds, etc. Magazines: They are usually weekly or monthly publications instead of daily. Advertising messages are more image-oriented and less price-oriented. The quality of the pictures and paper are superior to newsprint. Advertisements involve color more often. Radio: Radio, as a medium, offers a form of entertainment that attracts listeners while they are working, traveling, relaxing or doing almost anything. Radio media advertising is a relatively inexpensive way of reaching people. Television: Television is often called king of the advertising media, since a majority of people spend more hours watching TV per day than any other medium. It combines the use of sight, color, sound and motionand it works. Outdoor Advertising: When people think of Outdoor Advertising, they usually think of the colorful billboards along our streets and highways. Included in the outdoor classification, however, are benches, posters, signs and transit advertising (the advertising on buses, subways, taxicabs and trains) they are all share similar advertising rules and methods. Because there is no one best way to advertise our restaurant, and based on analysis of adverting media options, we decided to use posters and brouchers. There are many other ways to advertise inside the college such as mobile SMS, but we selected these methods as a starter of our advert strategy because it will cost less than the other methods and its really easy and effective way to deliver our message efficiently to the community of CNA-Q. Both will be distributed inside the buildings of the College of North Atlantic. In order to do so, we will first develop the content and design of the brouchers and posters. Then we will review them. After that, we will print about (100) posters and brouchers in different locations in the campus of the College. We will concentrate on the library, cafeteria, entrances, car parking, etc. The cost of preparing posters and brouchers include costs of printing, copying, and distribution. The cost will be about QR 500. Before distribution, we will get admission from the management of the College. Moreover, we will take care that we include information and figures attractive and show respect to Qatari traditions and culture. Population Numbers and Statistics on Consumers The Student Restaurant will operate and take place within the College campus. It will provide services not only to the College students but also the staff and faculty. There are about 2300 students at the College and the staff and faculty are about 568 (The College of North Atlantic Qatar website, 2010). The restaurant customers are: Male and female, Qatari and non-Qatari, with different levels of income, all are students, and there ages are between 19- up. The Student Restaurant will target all the College students regardless of their ages, department, nationality, or gender. The restaurant will also target all staff and faculty at The College of North Atlantic. Kind of business Our business is restaurant. In order to compete and attract customers, other restaurants in Qatar uses different ways such as providing low prices products, promotion, extensive advertising, free delivery, etc. According to one article, in order to attract customers to restaurant it is important to: Market your restaurant in public places: therefore we will market our restaurant in public areas in the College. Offer special deals: we will provide special deals as 5% discount, free coupons, etc. Sponsor different events: we will make communication to sponsor some activities within the College. Customer service: we will provide high quality customer service by high skillful staff (Setup my restaurant, 2010). We learn from previous part that we have specific target customer, and we can provide better services by considering the importance of marketing and customer service. Conclusion The main purpose of this part of the project was to tell about the approach of the marketing research project. Our analysis show that the management decision problem that we need to solve is: is there a need for a new restaurant in the College, and what is the possibility of its success? In order to collect information about student attitudes towards current restaurant services, prices, design, and menu, and in order to measure student attitudes towards the new restaurant, it is recommended to use the survey as a tool to collect information from sample of College of North Atlantic Qatar students.

General Mills Benefits Contribute to Success Essay

Robert Smith, a Congressman from Illinois, founded the Minneapolis Milling Company in 1856, along the St. Anthony Falls on the Mississippi River. Soon after Cadwallader Washburn and his brother William purchased the mill as a business investment. John Crosby joined the Washburn brothers as a partner in the milling business in 1877, forming the Washburn Crosby Company. Then in 1928, Washburn Crosby Company merged with several other mills to form General Mills. (Wikipedia) Since that time, people have enjoyed a variety of products manufactured by more than 34,000 employees internationally. Offering a flexible benefits package, General Mills empowers employees to select the type of benefits they find valuable to their individual lives. The success of the organization is ensured by providing more than the legally required benefits, which attracts, retains, and motivates employees. (Noe et al. 409) General Mills provides a variety of medical and dental benefits for employees and their eligible dependents. Eligibility for coverage begins on the first day of employment. A 401(k) savings plan and investment funds are offered as well. The organization provides a pension plan and retiree medical plan for eligible employees. A voluntary stock purchase program allows employees the opportunity to share in the organization’s success by owning stock in the company. General Mills offers flexible spending accounts that can be used to pay for out-of-pocket expenses associated with health and child care. Contemporary life insurance, disability, long-term care, legal, auto, and homeowners insurance programs are also available. In addition, the organization offers an extensive relocation assistance program. Employees are encouraged to continue their education in job-related courses which are financially reimbursed by the organization. Educational loans and scholarship opportunities are available for employees and their family members. Three weeks of vacation are given to new employees with automatic yearly increases. General Mills also offers employees a flexible work schedule along with many other perks. (G. M. Leading maker) The value of these benefits must be communicated to the employees in order for General Mills to achieve its goals of attracting, retaining and motivating its workers. General Mills believes that the expense of these benefits is far outweighed by the results achieved. The organization strives to establish an atmosphere, where employees feel appreciated and enjoy the challenges presented. This type of job satisfaction leads to quality production and low employee turn-over rates. Mike Davis, the senior vice-president of global human resources suggests that an accommodating and stimulating workplace â€Å"is critically tied to attracting and retaining top talent, driving innovation, and ultimately connecting with customers around the world† (Noe et al. 15). The excellent selection of benefits offered by General Mills affects those already employed, and the organizations’ ability to recruit new talent. General Mills has been voted one of the best companies to work for by its employees repeatedly over the years. (Noe et al. 414) The General Mills mission is not only to nourish lives, but make lives richer and healthier. Respecting, developing, and investing in employees, exhibits the strong core values with which General Mills has built its reputation for success.

BACHMAN Surname Meaning and Family History

The Bachman surname has several possible origins. A topographical name for one who dwells by a stream, from the German bach for brook and mann for man.  From the Hebrew  ben chayim, meaning son of life.   Surname Origin:  Hebrew, Dutch, German Alternate Surname Spellings:  BACHMANN, BAUGHMAN, BACKMAN, BOCKMAN, BOCKMANN, BECHMANN, BECHMEN, BECMAN, BAUCHMAN, BOUCHMAN Famous People with the Last Name BACHMAN Michele Bachmann - founder of the U.S. Congressional Tea Party CaucusRandolph Charles Randy Bachman -  Canadian musician; best known as lead guitarist, songwriter and a founding member of The Guess Who  and  Bachman–Turner Overdrive Where is the BACHMAN Surname Most Common? The Bachman surname, according to surname distribution information from  Forebears, is somewhat less common, found most prevalently in the United States. Within the U.S., individuals named Bachman are found in greatest numbers in states with a high number of past German immigrants, including Pennsylvania and Iowa. It is also a lot more common in Poland, than in Germany. The Bachmann spelling is much more common in Switzerland and Germany, where it ranks 26th and 157th, respectively. WorldNames PublicProfiler  data demonstrates the same pattern, with Bachman most prevalent in the U.S. states of South Dakota, Pennsylvania, Nebraska and Iowa, as well as in Saskatchewan, Canada. Genealogy Resources for the Surname BACHMAN Bachman Family Crest - Its Not What You ThinkContrary to what you may hear, there is no such thing as a Bachman family crest or coat of arms for the Bachman surname.  Coats of arms are granted to individuals, not families, and may rightfully be used only by the uninterrupted male line descendants of the person to whom the coat of arms was originally granted. BACHMAN/BACHMANN/BAUGHMAN Y-DNA ProjectThe goal of the Bachman Y-DNA Project is to use DNA combined with traditional genealogy research to determine which of a number of descendants of Swiss and of early American Bachmann immigrants share common ancestors. BACHMAN  Family Genealogy ForumThis free message board is focused on descendants of Bachman ancestors around the world. Search the forum for posts about your Bachman ancestors, or join the forum and post your own queries.   FamilySearch - BACHMAN GenealogyExplore over 360,000  results from digitized  historical records and lineage-linked family trees related to the Bachman surname on this free website hosted by the Church of Jesus Christ of Latter-day Saints. GeneaNet - Bachman RecordsGeneaNet includes archival records, family trees, and other resources for individuals with the Bachman surname, with a concentration on records and families from France and other European countries. Ancestry.com: Bachman SurnameExplore over 490,000 digitized records and database entries, including census records, passenger lists, military records, land deeds, probates, wills and other records for the Bachman surname on the subscription-based website, Ancestry.com. ----------------------- Sources: Surname Meanings Origins Cottle, Basil.  Penguin Dictionary of Surnames. Baltimore, MD: Penguin Books, 1967.Dorward, David.  Scottish Surnames. Collins Celtic (Pocket edition), 1998.Fucilla, Joseph.  Our Italian Surnames. Genealogical Publishing Company, 2003.Hanks, Patrick and Flavia Hodges.  A Dictionary of Surnames. Oxford University Press, 1989.Hanks, Patrick.  Dictionary of American Family Names. Oxford University Press, 2003.Reaney, P.H.  A Dictionary of English Surnames. Oxford University Press, 1997.Smith, Elsdon C.  American Surnames. Genealogical Publishing Company, 1997.

The Music Of Music And Music Essay - 2736 Words

The same colors of music have been used to paint unique masterpieces throughout history. From Mozart to Michael Jackson and Beethoven to Bob Marley, the behaviors of sound– melodies, harmonies and chords– have been manipulated by individuals to communicate their soul’s message to the masses. The connections between music from the renaissance to contemporary tunes is quite surprising. The Beatles weren t the first ones to talk about love, life struggles or heartache. These have been common themes of everyone’s lives since Adam and Eve. Bob Marley and Michael Jackson took their own personal experiences and paired it with the universal language of music to connect with people. Through a multitude of albums and singles, these two artists created timeless pieces of music, some of which are still present on the top charts. Although some disagree with the fact that their music is timeless, by comparing the music of Michael Jackson and Bob Marley to music that is known as timeless, one can see the direct correlation. Although â€Å"good† music is completely opinionated, timeless music has been boiled down to a science. Enrique Rubio, Engineer, Writer and student of music, takes the lessons conveyed by Mozart and narrows it down to four reasons why he is such a well known leader in the music world. His inspiration, desire for constant learning, ability to absorb and adapt knowledge by staying focused and unbiased learning process are the qualities he has deemed to be â€Å"timeless†Show MoreRelatedMusic : Music And Music949 Words   |  4 Pagesdefinition of music is very different to many people. Some say that music is the arrangement of sound and silence. Others like myself say music is that and much more. Music is an aural form of art that is used to express emotion and touch the hearts of the listener through the use of phrasing, dynamics, style and tone color. Music is a very universal art form. There are not many people in this world who do not listen to at least some form of music weather it be pop or rock music on the radio, orRead MoreThe Music Of Music And Music1518 Words   |  7 Pageswill be. For instance, in the music section of my Perceiving the Performing Arts class, our Professor made the class, consisting of musicians and non-musicians, sing the next chord that he was going to play and we all successfully did. Just like with language, in a simple sentence we can assume the next word. Like in this sentence â€Å"the piano is out of __,† we expect the next word to be â€Å"tune.† This is because there’s some kind of neural connection that we have between music and pleasure. So how doesRead MoreMusic, Music And Music1293 Words   |  6 Pagessociety has evolved, but through music. It has been a vessel used to evince key emotions when words do not seem to be enough. The dulcet hum of the violin or even the sharp notes from an electric guitar are more than enough to express those intangible, yet impressionable feelings that cannot be fully appreciated through words. However, combine words and music together and the composer has a tool that can awaken a thousand souls all at once. Over the millenniums, music has had a profound ability toRead MoreMusic, Music And Music730 Words   |  3 PagesReporting the Southern sounds from the Web When delving into the historical music and sounds of the South for research purposes one might need to encounter a website with all the content they require. According to the website, https://folkways.si.edu/ known as â€Å"Folkways†, a subset page from the archives of the Smithsonian museum discusses material relating to the American South, but most of the content pertaining to music. With music being the primary focus of the website, it did not exclude text to appearRead MoreThe Music Of Music And Music1833 Words   |  8 Pagescaused Beethoven to become a genius in music performance and composition. Imagine if he wasn’t made to learn about music. Since he is one of the greatest influential composers in music, his knowledge wouldn’t have been passed down through the generations. Students shouldn’t be forced to learn about music like Beethoven was, but they can choose to love it on their own. They can only get this opportunity if music programs are adde d to part of their education. When music education classes are added to theRead MoreMusic And The Music Of Music1929 Words   |  8 Pagesbeen in both chorus and band, along with general music classes through fifth grade. Although, I did not have very much knowledge on music history or the many different music composers. My knowledge in music was mainly revolved around music theory and harmony. When the semester began I was not positive what was in store for me, however what I was sure about was two things. One, I would love whatever we learn for I have a deeply rooted love for music. And two, I would leave this class with an abundanceRead MoreThe Music Of Music And Music1876 Words   |  8 Pagescaused Beethoven to become a genius in music performance and composition. Imagine if he wasn’t made to learn about music. Since he is one of the greatest influential composers in music, his knowledge wouldn’t have been passed down through the generations. Students shouldnâ⠂¬â„¢t be forced to learn about music like Beethoven was, but they can choose to love it on their own. They can only get this opportunity if music programs are added to part of their education. When music education classes are added to theRead MoreMusic Is Music For The Sake Of Music1327 Words   |  6 PagesAbsolute music is music simply for the sake of music. This means music with no attached program or meaning. One is brought to wonder about absolute music; can it be that instrumental music can really have meaning? When one thinks of music with meaning, their mind is automatically drawn to think of program music, which is music with an attached meaning. Can our minds truly add meaning to instruments with no predisposed purpose? All through our lives we hear music on the radio, loud pumping music blastingRead MoreMusic : Music And Alternative Music978 Words   |  4 PagesThroughout time, music has become an innovation which influences generation after generation. It has always been a significant part of citizen everyday lives. It creates mixed emotions for every individual in any situation that they are a part of. There are many genres of music in specific cultures. All music has its own individuality to it but two in particular have unique and similar qualities, Indie music and Alternative music, through its musical structure, publishing with record labels, andRead MoreMusic And Music1120 Words   |  5 PagesBeyond the Patient Music being used to heal truly goes beyond just the patient. Music is capable of not only healing that patient, but also the families, staff, and artist. Families that have ill infants are often spending countless hours at the hospital. Even though that situation is never ideal for any family, they try to spend as much time with their little bundle of joy to let them know they are loved. As said prior, the hospital setting in itself is a stressor but not only for the patients,